Further Information
| Entry Information | |
|---|---|
| Intake period | |
| February and July | |
| Duration | |
3 years full time |
|
| Weekly First Year Time Commitment | |
18 hours plus at least 18 hours private study |
|
| Advanced Standing | |
| Students with diplomas from polytechnics in Singapore and Malaysia could expect to receive one year of credit, except for Podiatric Medicine, Health Science, Medicine and Dentistry. | |
| Degrees | |
| Annual Fees | |
| 2009: $22,560 2010: $24,600 |
|
| CRICOS Code | |
| 003006C |
|
| Prerequisites | |
|
All courses at UWA: English Language Competence Mathematics - students with insufficient Mathematics will be required to study Quantitative Methods for Business and Economics 111 as part of their first year of study. Applicants without demonstrated mathematics competency will not be admitted. |
|
| Links | |
Marketing
Marketing is a discipline concerned with all aspects of the movement of goods and services from the producer to the consumer.
The Marketing major gives students knowledge and skills in the theory and practice of determining customer needs and then moving goods and services from producers to the consumers. Interdisciplinary in nature, marketing includes topics such as consumer behaviour, promotion, public relations, advertising, research, project and channel management and strategic management.
At UWA you get both the theoretical knowledge essential for good practice, and hands on skills. Marketing theory stems from a range of interesting disciplines including psychology, anthropology and economics. Projects incorporate practical skills such as developing a marketing plan, implementing and advertising campaign, or conducting and interpreting interviews with customers.
Marketing can be studied as a major in the Bachelor of Commerce, associated combined courses and a second major in the Bachelor of Economics.
Level 1 core units
ACCT1101 Financial Accounting
ECON1101 Microeconomics: Prices & Markets
STAT1520 Economic & Business Statistics
Levels 2 and Level 3 Core Units
Level 2 and Level 3 Option Units
Educational Qualifications
| Qualifications | Grades |
|---|---|
| WA TER | 80 |
| UWA Foundation program | 66 |
| WAUFY | 59 |
| Minimum International Baccalaureate | 29 |
| Minimum All India Senior School Certificate | 12 |
| Minimum GCE or Cambridge Advanced Level Examination | 8 |
| Indian School Certificate | 60 |
Structure
144 to 150 points comprising 24 to 25 six-point units. Students normally take eight units each year, four in each semester.Career Opportunities
Marketing is a dynamic and exciting career with opportunities in various functions, ranging from retailing in stores, to marketing in research institutions and advertising agencies, service delivery in the not-for-profit sector, selling in private enterprise and many new internet opportunities, such as social networking and organisations.
| Course enquiries | Application, visa and other enquiries to |
|---|---|
|
Undergraduate Student Centre |
The University of Western Australia Phone (+61 8) 6488 3939 Email international@uwa.edu.au |
